Promoviendo el Design Thinking en el Turismo
3 Oct 2017

Fostering Design Thinking in Tourism

The NAVE CUA4TRO Business Incubator has hosted, today 3rd October, a workshop centered on the promotion of Design Thinking methodologies for the Tourism Sector. The aim was to provide with a relevant orientation for the development of touristic products and services in our region for the senior population, which is composed by citizens over 55 years-old. The event was addressed to trainers and sector professionals.



The workshop was eminently practical and counted with the management of Rocío García Ramos, founder of the Spanish Design Thinking, the first Platform on this method in our country.



This event is framed within the European initiative Silver Tourism, which is jointly developed by FUNDECYT-PCTEX and the Chamber of Badajoz in Extremadura and whose training offer was revealed to the workshop participants.